As a Creative Director of Marketing for the NBC Television Network, I’ve had the opportunity to create award-winning campaign ideas that really helped grow the business and boost brand recognition. I’ve worked closely with executives and producers to shape the look and feel of TV marketing campaigns, from big-picture concepts down to the visual style. I’ve also directed photo shoots and teamed up with outside vendors to make sure everything met our quality standards. Whether it was launching new shows or bringing back fan favorites, I led brainstorming sessions for Key Art and Motion to build out fresh, 360-degree marketing campaigns. Juggling multiple projects at once, I kept timelines and deliverables on track while making sure our visual design stayed bold and consistent across every platform. I also guided internal design teams to keep branding cohesive and spent time mentoring junior staff, helping them grow their skills and confidence in visual design.